12 Free Marketing Tools You’ll Love
I LOVE free marketing tools, especially if they help me do my job better.
So I’m going to let you in on a few of my favorite FREE tools to help you with marketing, social media, and other general web stuff.
I also published a few other lists of free marketing tools previously if you want to check those out:
- Stock photos and images for free
- SEO tools available for free use
- Free digital marketing resources
- Free content creation tools
List of Free Marketing Tools
1. HubSpot Website Grader
This one is a classic. It’s been around for a number of years and is fairly well known among marketers.
Get a score of how your website is doing, including performance and SEO.
2. Swpely
For anyone who’s creating content or likes to store cool things they find on the web, this is a way better option than screenshot or notes in 100 different apps. This free marketing tool is still currently in beta mode, but users are being pulled from a waitlist to start getting their hands on it as of early 2021.
(You can try it free with the code and skip the waitlist CHANTELLE until March 17, 2021.)
3. PromoPrep
Great tool for creating an easy way to view ALL your marketing campaigns and activities in one spot instead of 100 different tools and spreadsheets.
Not free for longterm use, but there’s a pretty lengthy free trial for you to test it out. Full disclosure, I work with this team, and I’m a big believer in how useful I think it is to people like myself who often get tired of not feeling able to organize campaign calendar views in one place. This also means I can get you an extended free trial and a special rate if you contact me directly.
4. Moz Free Domain Analysis Tool
An SEO evaluation of any web domain, including domain authority. Definitely helps if you’re looking to evaluate backlinks. In fact, I usually run website domains through this tool as a cursory check on how to maintain healthy external links.
5. WordStream Ads Grader
This tool provides a quick audit of the overall health of your Google or Facebook ads account. It provides a lot of great high-level feedback to point you in the right direction for a more in-depth audit or clean-up project. When I’m doing an initial paid ads account audit, I usually include this in preliminary analysis.
6. Remix by Buffer
Most everyone enjoys re-sharing quotes or content from other social media platforms (like Twitter) to Instagram. This offers a cool, easy way to turn content into prettier graphics to post on Instagram. As a heads up this is a mobile app you’ll need to download to your smartphone.
Start remixing content for Instagram.
7. Share Link Generator
Pretty much exactly what the name says. Make share links to encourage people to share your content across any social platform or via email.
8. Social Status
Automated social media reporting to take away a lot of the manual tediousness of screenshotting and tracking analytics.
9. Outline
If you’re like me and you get distracted by everything when you’re trying to read an article, this tool gives you a distraction-free version to help you focus (and make notes on the content, too)
Start reading without distractions.
10. The Visualized
A great free marketing tool if you’re interested in what’s trending on Twitter or YouTube around the world or in specific countries. Or if you want to see performance of a certain Twitter account (or compare different accounts)
Read another post: 5 Tips for Creating Better Case Studies and Testimonials
Interested in getting more content like this? Sign up for my newsletter and get fresh insight delivered to you weekly.
