Digital Marketing
B2B Advertising: 5 Tips To Improve Paid Ads, Conversions & ROI
If you’re looking to improve performance of your paid ads, here are 5 tips specifically for better b2b advertising and marketing campaigns.
Interviews
BlackPlanet Founder Omar Wasow: Online Community Building & Social Networks
BlackPlanet founder Omar Wasow, currently a professor of politics at Princeton University, speaks about online community building and what goes into creating a resilient, thriving social network.
Marketing
12 Free Marketing Tools You’ll Love
A list of some of the best free marketing tools to help you with content creation, paid ads, campaign calendars and management, and more!
Interviews
Developing Britney Spears’ Brand: An Interview with Kim Kaiman
A complete interview with the woman who helped develop the Britney Spears’ brand strategy, music marketing pro Kim Kaiman. Here’s what she’s learned over the course of 30 years in entertainment marketing.
Interviews
Redefining Marketing Career Success: Interview with Ross Simmonds
Ross Simmonds, founder & CEO of Foundation marketing agency, discusses what he recommends for defining success beyond the CMO title.
General
The Best Marketing Books: Copywriting, Revenue, Advertising & More
A list of the best marketing books about topics like copywriting, content marketing, revenue generation , neuromarketing, advertising & more.
Digital Marketing
What is the Clubhouse Social Media App, and Why is it Trending?
So what is the Clubhouse social media app, and why is everyone talking about it all of a sudden? More importantly, how can you get an invite?
Marketing
2021 Social Media Trends: What You Need to Know
Social media experts share their thoughts and tips on the top 2021 social media marketing trends to watch.
Marketing
Your 2021 Reading List: Best Books to Read for Business & Pleasure
Some top business executives and marketing leaders provide recommendations for the best books to read in 2021 and to add to your reading list.
Marketing
2021 Marketing Trends & Insights From Business Leaders
A roundup of predictions and insights about 2021 marketing trends from some of today’s top business leaders and thinkers.