Chantelle Marcelle, Brand & Marketing Consultant
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Tag: case study

Marketing

How COVID-19 Inspired A Pre Launch Marketing Campaign

Examples from a demand gen marketer on how one brand navigated COVID-19 to execute a successful pre launch marketing campaign.

By ccmarcelle, 4 months ago October 11, 2020
Marketing

Lessons on Inclusive Marketing and Brand Authenticity from Rihanna

What key takeaways can marketers pick up from Rihanna's authentic, inclusive marketing strategy around Fenty Beauty and Savage X Fenty?

By ccmarcelle, 4 months ago October 7, 2020
Marketing

How Niche Marketing Benefited Fiverr Growth Strategy

Despite investor concerns about targeting the largest addressable market, niche marketing fueled success for Fiverr growth strategy. Read about how the brand grew to a $5B valuation in 2020.

By ccmarcelle, 4 months ago October 4, 2020
Marketing

Brand Building Case Study: Verzuz Live Battles

If you haven't heard of Verzuz live battles, you need to see this brand building case study on the importance of community and conversation.

By ccmarcelle, 4 months ago September 23, 2020
Marketing

Brand Marketing Case Study: Joe Wicks, The Body Coach

Joe Wicks, The Body Coach, serves as a perfect case study for using social media marketing to create a powerful, profitable brand.

By ccmarcelle, 4 months ago September 14, 2020
Marketing

A Creative Event Marketing Case Study: How I Stood Out With an App

Maximizing the ROI of attending a trade show or event can often come down to executing creative event marketing ideas. Read this case study about a time I had to deliver such an idea.

By ccmarcelle, 5 months ago August 22, 2020
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