Digital Marketing
Duolingo’s $6-Billion Growth Marketing Case Study: Guilt, Memes, & Engagement Strategy
A growth marketing case study from $6-billion brand Duolingo, a language learning app that tries to guilt trip users into more engagement.
I’m Chantelle, a marketing professional who specializes in developing and executing growth strategy through both paid and organic means. I also conduct interviews of business leaders, write an email newsletter about marketing, and publish fresh content frequently to my website.
A growth marketing case study from $6-billion brand Duolingo, a language learning app that tries to guilt trip users into more engagement.
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